For the launch of DOXO Plus, a new bill-paying app, I created a bright and fun banner ad campaign to introduce the product to potential users. The campaign emphasized the app's ease of use, safety, and security features, aiming to attract customers seeking a streamlined and secure way to manage their bill payments. The vibrant and engaging visuals in the ads highlighted the app’s user-friendly interface, identity protection, and defenses against online threats, making it appealing to a broad audience looking for simplicity and security in their financial transactions.